What are the most common SEO mistakes to avoid?
With the constant changes in SEO, it can be hard to keep track of what works and what doesn’t. It’s a good idea to partner with an SEO expert who can stay on top of all the latest search engine updates and help you keep your website on the right track. Contact us to learn more about tempe seo
The most common SEO mistakes to avoid are:
1.Failure to conduct proper keyword research
In order for your website to rank on the SERPs, you need to create content that is relevant to the search queries that users are using to find websites like yours. You can do this by researching keywords that people are typing into search engines, identifying related searches and understanding what your target audience is looking for.
2. Failing to optimize images.
This is a common mistake, particularly on image-heavy websites that are optimized for mobile devices. Optimizing images for both Google and Yahoo search results is vital, as it makes it easier for your website to be indexed by the search engines and rank higher in their image-based searches.
3. Fail to use structured markup.
Structured markup is important because it tells search engines what your website is about and helps them understand the context of your content. It also makes your site more accessible to crawlers and can improve its ranking in local search engines.
4. Failure to set up internal links correctly.
Internal links are a great way to build link value and increase your page rank on Google. You should use a variety of internal links including navigational and contextual links. Ensure that each link is linked to a page that is relevant and useful for your target audience.
5.Failing to check the indexing status of your pages.
You should regularly check if your website has been indexed by Google and other search engines. You can do this with the help of tools such as Google Search Console.
6.Failure to check the site speed of your website.
Your website’s speed is a critical factor when it comes to determining your rankings and user experience. Google’s algorithm will reward sites that load quickly, so you should strive to have your site load as fast as possible.
7. Failure to write alt tags for images.
Another common SEO mistake is failing to optimize the titles and alt texts of your images. These tags are used to tell search engines what your images are about and help them find your site easily.
8. The wrong size of URLs.
Long URLs can be difficult to read and render in browsers, especially when they are truncated by Google. The right length for URLs is 2083 characters, or 512 pixels.
9. Failing to make images accessible on smartphones.
If your website isn’t mobile-friendly, you will lose potential visitors who are browsing from their phones. The majority of Google search traffic occurs on mobile devices, so if your website isn’t designed to display well on a smartphone, it will likely fail to rank in the SERPs.