What is Page Search Engine Optimization?
On-page SEO is the practice of optimizing your website’s content to boost your rankings in search engines. This can include a variety of elements such as title tags, meta descriptions, heading structure, and more. It also includes aspects like accessibility and website performance, which are not necessarily related to your site’s content. Contact us to learn more about seo company in tempe
The goal of on-page SEO is to improve the rank of your website for search queries that are relevant to your business and your goals. In order to achieve this, you need to be able to understand the key ranking factors that affect your website’s search visibility.
Title Tags:
The title of a page is one of the most important parts of on-page SEO because it influences how well your website ranks for certain keywords in the search engine results pages (SERPs). Having an optimized title tag will help you get more traffic to your site, and increase your conversions.
A title tag should be short and sweet, but it should also contain your primary keywords. You can also use other keywords in the title tag if they’re closely related to your core keyword phrases.
Meta Description:
A meta description tag is a brief piece of text that appears under the URL in a SERP. This is a medium-weight on-page SEO factor and encourages people to click your listing in the SERPs.
It’s best to come up with a unique meta description for every page on your website. Having an optimized meta description is a great way to promote your website, and will help your SEO efforts on other platforms as well.
Image Optimization:
Images are another important on-page SEO element because they can show search engines what your site is about, which can boost your rankings in image searches and lead to more traffic. The first step in image optimization is to add an alt text (or alternative text) attribute within the image’s HTML tag. This will describe what the image is, which will improve the user experience and reveal what your page is about to search engines.
Adding alt text to images is also a great way to optimize for mobile-friendly SEO. This will ensure that visitors can view your pages on any device and won’t have to scroll down a long page.
Headings:
H1 through H6 header elements are part of the HTML code and describe the main topic on a page. It’s important to have a unique H1 for each page, but if you have multiple pages on your website, it’s also a good idea to have the same H1 on all of them.
This will help you get more traffic to your site, as Google will see a clear pattern between the different H1s on your website.
On-Page SEO: It’s Not Easy
Getting your website up to speed with on-page SEO is not an easy task. However, with the right tools and a little time, it’s possible to make your website’s search visibility improve.